Yodel Mobile are currently accepting submissions for a charity app to receive their Fit to Market app marketing programme for free.
[LONDON, United Kingdom. – March 13, 2018 – ] More and more charities are taking advantage of the benefits of mobile in aiding the development and outreach of their organisations. To acknowledge the great opportunities this raises for charities, Yodel Mobile want to help. They want their team of mobile and app marketing experts to provide a charity - who have an app that is integral to the organisation and its mission - with a twelve-month programme of support of their best people, for free.
The mission:
Yodel Mobile have transformed app businesses with their services as one of the early starters in the mobile marketing agency space.
Understanding that there are great charity apps out there doing amazing things, they want to offer their resources to a charity that could truly benefit from it. Implementing a successful mobile and app marketing strategy for an app can be challenge. Not only does it require expertise that can be hard to come by but executing an effective app marketing strategy can be a costly and overwhelming task.
The Yodel Mobile team is on a mission to find a charity app that can benefit from their tried and tested Fit to Market programme. The programme offers a holistic approach to app marketing with the aim of acquiring, engaging and retaining high-value organic users. This includes essential strategies such as organic discoverability, App Store Optimisation, app virality, onboarding, mCRM and A/B testing, which are all key in determining the success and growth of a product.
Requirements:
If you work for a charity that owns an app which is central to the organisation, Yodel Mobile would like to hear from you.
Their process requires a hands-on approach; they bridge their clients’ marketing, product and development teams and support implementation and performance tracking, rather than just handing off strategies in their initial stages. Due to this, it is essential that organisation that apply have the manpower and resource to implement agreed-upon recommendations, including a small amount of development work, and can work closely with the team to create an internal structure and workflow that is essential for long-term mobile marketing success.
Apply:
If this sounds like something that would be of interest to your charity, please send your submissions to [email protected] by the deadline: Friday 13th April 2018.
In your email, please outline:
Details of your charity
Details of your app and what it means for the wider organisation/digital strategy
Details of your current app marketing efforts and the team
How you could benefit from Yodel Mobile’s app consultancy services
Once we submissions have been reviewed, Yodel Mobile will contact the chosen charity to kick off this exciting project.
ABOUT YODEL MOBILE:
Yodel Mobile is an award winning full-service global mobile marketing agency. Their team of mobile and app marketing experts have worked with brands and apps with mobile at the heart of their business to acquire and build a meaningful relationship with downloaders, users and customers, since 2007. For more information, visit www.yodelmobile.com, read our blog and follow us on Twitter or LinkedIn.