Dive summary:
- Research firm IDC released a report projecting that Android will finally edge out Apple's iPad domination of the tablet in 2013.
- The popularity of smaller tablets, below 8 inches in screen size, has increased to one in two of every tablet shipped this leading industry analysts to believe the consumption will increase throughout the year.
- Android's share of the market is expected to grow to 48.8%, up from 41%, and Apple's is expected to drop from 51% to 46%.
From the article:
"Longer term, however, IDC believes that both iOS and Android will 'eventually relinquish' some market share to Windows-based tablets, with Windows 8 predicted to grow from 1% of the market in 2012 to 7.4% in 2017."