Dive summary:
- Consistently coming up with quality content on social media is critical to maintaining engagement, so with these eight tactics marketers can find valuable content to share. [See the full list on Social Media Examiner.]
- The top tactic for valuable and timely content is to watch major news sites such as USA Today, Wall Street Journal, New York Times, and Huffington Post.
- Another tactic is to take already popular posts from one social media platform and make it fresh again by sharing it on a different platform.
From the article:
"Why Share Other People’s Content?
It’s all about becoming a valuable resource. When you can dig up great articles your audience is interested in–regardless of the source–you’ll become more respected and your content will be widely shared.
And when you have some of your own content to share, people will be more likely to help spread the word."