The Mobile Marketing Association now has more than 725 member companies worldwide.

Member services and retention are key goals for the MMA in 2009. Based in New York, the MMA believes that it is important to demonstrate to members and potential members that guidelines, member services, strategic components and industry development will grow the association.

As the MMA continues to grow, the association will reinforce its strong global presence, ensuring that the mobile ecosystem evolves as the attention to consumer rights increases.

Under new president/CEO Mike Wehrs, the MMA is focused on member services and will continue to provide educational content and regional events to the mobile marketing ecosystem and beyond.

The latest companies to join the MMA include:

â?¢ Wells Fargo Bank
â?¢ Four Interactive
â?¢ MRM Worldwide
â?¢ Gol Mobile Produtos e Servicos de Technologia da Informacao LTDA
â?¢ Navteq
â?¢ JitterGram,Inc.
â?¢ Affle PTE LTD
â?¢ Valuefirst Messaging Private Limited
â?¢ People Infocom Private LTD.
â?¢ BDA Connect Pvt. Ltd.
â?¢ Iconmobile LLC
â?¢ Nueve86
â?¢ Textopoly, Inc.
â?¢ Mobile Media Unlimited, Inc.
â?¢ Inmar
â?¢ Universidad Metropolitana
â?¢ The Central Office of Information (COI)
â?¢ Xtract OY
â?¢ MobiliTrix SA (Pty) Ltd
â?¢ TELIBrahma Convergent Communications
â?¢ Stratoshear Technologies Private Limited
â?¢ Visibility Mobile
â?¢ SalesOnline Ltd.
â?¢ MediaNews Group
â?¢ Prim'Vision

A complete list of all MMA member companies can be found in the MMA Member Directory at http://www.mmaglobal.com/about/mma-members.