Marketing Whitepapers and Resources

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How to Improve Your Ad Spend Efficiency and Exceed Your Revenue Target

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Trendline

Why marketers are reinvesting in out-of-home advertising

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Trendline

The rise in consumption of connected TV

Industry Intel

Whitepaper

How to build an in-house Marketing Mix Modeling capability

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Unlocking the Power of Customer Loyalty

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Trendline

Latest marketing trends in consumer packaged goods

Conde Naste

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Playbook

The New Rules of Multichannel Marketing

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Playbook

Deriving Outcomes From Digital Marketing Initiatives

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Playbook

4 Strategies to Delivering Personalization at Scale

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Why You Need to Operate Like a Newsroom in 2021

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How Nestle’s Garden of Life Attracted New Customers With Their DTC Approach

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Playbook

Cause Partnerships Are Your Brand’s Path to Purpose

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Case Study

Raising the B2B Bar: Bringing B2C Growth and Opportunity to B2B Ecommerce

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How to Redesign Workflows for a Seamless Remote Work Experience

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Five Challenges Brand Managers Face In Product Imagery

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3 Vulnerabilities of Location-Based Marketing Data

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Digital transformation in the era of e-commerce

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Consumer Trends in 2021: What's Actually Changing?

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Inside the mobile trends shaping retail

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Creative Automation Is a Must for E-Commerce Marketing Teams

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It's Time to Own Your Data Strategy

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Playbook

Three Ways To Develop A Multi-Touch Strategy For Connecting With Shoppers

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2021 and Beyond: What is in Store for Retail?

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Survey Report

Creating the Right Omnichannel Strategy for Today’s Customers

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Best Practices to Scale Customer Engagement With Conversational AI

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Survey Report

Is Your Influencer Strategy Delivering Results?

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Survey Report

Is Your Influencer Strategy Delivering Results?

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Playbook

Third-Party Cookies Give Way to First-Party Data

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Playbook

Third-Party Cookies Give Way to First-Party Data

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Playbook

Why Leading Brands Are Pivoting to a D2C Model

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General Mills Increases Category Share With Digital Demo

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2021 Predictions & Trends in Digital Advertising

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2021 Predictions & Trends in Digital Advertising

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Library

How to Improve Your Ad Spend Efficiency and Exceed Your Revenue Target

Why marketers are reinvesting in out-of-home advertising

The rise in consumption of connected TV

Industry Intel

How to build an in-house Marketing Mix Modeling capability

Unlocking the Power of Customer Loyalty

Latest marketing trends in consumer packaged goods

The New Rules of Multichannel Marketing

Deriving Outcomes From Digital Marketing Initiatives

4 Strategies to Delivering Personalization at Scale

Why You Need to Operate Like a Newsroom in 2021

How Nestle’s Garden of Life Attracted New Customers With Their DTC Approach

Cause Partnerships Are Your Brand’s Path to Purpose

Raising the B2B Bar: Bringing B2C Growth and Opportunity to B2B Ecommerce

How to Redesign Workflows for a Seamless Remote Work Experience

Five Challenges Brand Managers Face In Product Imagery

3 Vulnerabilities of Location-Based Marketing Data

Digital transformation in the era of e-commerce

Consumer Trends in 2021: What's Actually Changing?

Inside the mobile trends shaping retail

Creative Automation Is a Must for E-Commerce Marketing Teams

It's Time to Own Your Data Strategy

Three Ways To Develop A Multi-Touch Strategy For Connecting With Shoppers

2021 and Beyond: What is in Store for Retail?

Creating the Right Omnichannel Strategy for Today’s Customers

Best Practices to Scale Customer Engagement With Conversational AI

Is Your Influencer Strategy Delivering Results?

Is Your Influencer Strategy Delivering Results?

Third-Party Cookies Give Way to First-Party Data

Third-Party Cookies Give Way to First-Party Data

Why Leading Brands Are Pivoting to a D2C Model

General Mills Increases Category Share With Digital Demo

2021 Predictions & Trends in Digital Advertising

2021 Predictions & Trends in Digital Advertising

The state of small business in retail