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Target leverages QR codes in-store to drive holiday sales
Target is ramping up its holiday efforts with a new QR code initiative that lets consumers scan the mobile bar codes featured in-store, as well as buy and ship them using their smartphones.
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Webinar on Oct. 24: GNC, The Children?s Place: 5 Last-Minute Tips for Effective 2012 Holiday Mobile Commerce
Register for this free webinar Oct. 24 at 2 ? 3 p.m. ET on GNC and The Children's Place and 5 last-minute tips for effective 2012 holiday mobile commerce in a season where marketers and retailers may struggle to stand out.
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Rue La La launches app for iPhone 5 as mobile sales exceed 40pc
Flash sale retailer Rue La La continues to take a leading role in mobile by bringing out an application for the new Apple iPhone 5, which was introduced last month and has a bigger screen than previous models.
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CBS Interactive exec: Mobile wallets have friction points to overcome
NEW YORK ? A CBS Interactive executive at the Mobile Marketing Association?s SM2 conference said that the mobile wallet still has a ways to go.
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64pc of smartphone restaurant searchers convert within an hour: report
Mobile searches related to restaurants are more locally driven and more urgent than for categories such as travel and auto, with a conversion rate of nearly 90 percent, according to a new report from xAd and Telmetrics.
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Shangri-La goes for app downloads in New York Times placement ? Luxury Daily
Luxury Daily today - Shangri-La goes for app downloads in New York Times placement; Stuart Weitzman builds social media connectivity via video, exclusive offers.
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