Please click here to sign up for Mobile Commerce Daily

Apple makes a pass at mobile payments in its stores using Passbook app
Apple?s much anticipated first step into mobile payments is finally here, with the company readying a way for customers in its stores to pay for purchases using the Passbook application.  
Please click here to read the entire story on Mobile Commerce Daily

L?Oreal exec: Luxury consumers expect end-to-end personalization
NEW YORK ? A L?Oreal executive at the Luxury Interactive 2012 conference said that personalization is the key component in driving that one-on-one experience.
Please click here to read the entire story on Mobile Commerce Daily

Hotwire: 78pc of mobile transactions are for same-day arrivals
Online travel agency Hotwire is continuing to build up its mobile presence with an iPhone booking application as the company sees a healthy amount of travelers using their devices to book last-minute reservations.
Please click here to read the entire story on Mobile Commerce Daily

7-Eleven increases SMS database, in-store traffic through mobile coupons
7-Eleven is using the presidential election as a way to build hype around a new Slurpee flavor that ultimately builds the company?s SMS database and drives in-store traffic.
Please click here to read the entire story on Mobile Commerce Daily

Use personalized app engagement to win customer loyalty 
Retailers are becoming more accustomed to jumping over a long line of hurdles to gain customer loyalty. There are so many avenues of information available to consumers, and catching the attention of one long enough to spur an actionable decision has become The Challenge to Overcome.
Please click here to read the entire story on Mobile Commerce Daily

Please click here to sign up for Mobile Commerce Daily