ARCHIVES: This is legacy content from before Marketing Dive acquired Mobile Marketer in early 2017. Some information, such as publication dates, may not have migrated over. Check out the new Marketing Dive site for the latest marketing news.

Domino?s pares down mobile checkout to propel orders - Mobile Commerce Daily

Please click here to sign up for Mobile Commerce Daily for free

Domino?s pares down mobile checkout to propel orders
Domino?s Google Wallet integration into its Android application highlights pizza chains? focus on tweaking small features to grow mobile order volume.
Please click here to read the entire story on Mobile Commerce Daily

Buffalo Wild Wings bets on EMV to grow tablet payments
Buffalo Wild Wings plans to roll out a number of different in-restaurant and mobile initiatives in the next year, but is particularly focused on loading both entertainment and commerce into tablets to increase revenue.

QSRs? ordering apps fall short of leveraging mobile?s full potential
While restaurants of all sizes are embracing mobile ordering, these strategies fall short in many cases of leveraging mobile?s full potential for social, entertainment and utility-based offerings that can drive engagement and loyalty with customers.
Please click here to read the entire story on Mobile Commerce Daily

Net-A-Porter uses multiple moving ads to attract consumer attention British ecommerce retailer
Net-A-Porter is targeting consumers looking for both work and play attire with a pair of advertisements on New York magazine?s The Cut blog.
Please click here to read the entire story on Mobile Commerce Daily

Final Take
Lauren Johnson is associate reporter on Mobile Commerce Daily, New York