ARCHIVES: This is legacy content from before Marketing Dive acquired Mobile Marketer in early 2017. Some information, such as publication dates, may not have migrated over. Check out the new Marketing Dive site for the latest marketing news.

Target streamlines in-store holiday shopping with app navigation features - Mobile Commerce Daily

Click here to sign up for Mobile Commerce Daily for free

Target streamlines in-store holiday shopping with app navigation features
Target is aiming to streamline in-store holiday shopping for its guests with the introduction of navigation features, such as interactive maps and shopping lists within its mobile application.
Please click here to read the entire story on Mobile Commerce Daily

Walmart taps image recognition for holiday photo cards
Walmart is attracting tech-savvy consumers this holiday season by giving them an option of using image recognition technology when building their annual photo cards.
Please click here to read the entire story on Mobile Commerce Daily

Kahuna introduces RevIQ to combat mobile shopping cart abandonment
Marketing automation company Kahuna is introducing RevIQ to brands and marketers looking to implement a solution that combats mobile shopping cart abandonment by determining the right type of push notification to send to consumers.
Please click here to read the entire story on Mobile Commerce Daily

How Rue La La, Urban Outfitters use social content to become lifestyle brands
Ecommerce boutique retailer Rue La La and clothing corporation Urban Outfitters are two brands that can transform an ordinary animal photo into a social trend to help achieve engagement with their most dedicated followers.
Please click here to read the entire story on Mobile Commerce Daily

Brands urged to integrate offerings with social networks: report
Brands and retailers should strive to integrate their offerings with social networks such as Facebook and Foursquare to target specific users as the number of mobile-transaction users rises to two billion by 2017, according to a Juniper Research report.
Please click here to read the entire story on Mobile Commerce Daily