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Southwest Airlines exec: Gear mobile app strategy towards rewarding loyalists
NEW YORK - A Southwest Airlines executive at the Mobile Shopping Summit suggested brands launch mobile Web sites first and then roll out application strategies focused on rewarding loyal customers.
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Journeys, CBS execs: Integrate mobile across all sales channels
NEW YORK ? Executives from Genesco?s Journeys and CBS Mobile agreed that retailers and merchants must integrate mobile across all sales channels to unify the shopping experience.
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PayPal, Appcelerator join forces to help merchants ramp up mobile commerce
EBay?s PayPal and Appcelerator have partnered to offer an integrated mobile commerce platform through PayPal?s merchant channel.
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HyperWallet launches mobile remittance service enabling international money transfers
HyperWallet Systems launched hyperRemit, an international SMS remittance service enabling money transfers from Canada to the Philippines.
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Rue La La claims 13pc of revenue comes from mcommerce - Luxury Daily
Today in Luxury Daily - Rue La La claims 13pc of revenue comes from mcommerce; Can QR codes overcome offline media?s limitations for luxury brands?
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