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ShopSavvy taps Groupon to push location-based deals to 10M users
ShopSavvy has partnered with Groupon to target its 10 million-plus users with specific offers based on their location and shopping preferences.
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MAC Cosmetics targets affluent Vogue readers via iPad sponsorship
MAC Cosmetics is sponsoring Vogue?s iPad issue and letting readers buy beauty products via the application.
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Atol taps augmented reality to let consumers try on, buy glasses
French retailer Atol is using augmented reality to let consumers try on glasses and buy the ones they want via an application.
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QR code usage grows 1,200pc in second half of 2011: report
During the last six months of 2010 QR code scanning increased 1,200 percent across North America, according to a report from Mobio Identity Systems.
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WWD measures brand success with Milestones iPad app ? Luxury Daily
Luxury Daily today ? WWD measures brand success with Milestones iPad app; Variety is key for luxury email segmentation strategies.
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