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Westin Hotels & Resorts aims for increased bookings via geo-targeted mobile ad - Mobile Commerce Daily

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Westin Hotels & Resorts aims for increased bookings via geo-targeted mobile ad
Westin Hotels & Resorts is encouraging consumers to book vacations via a geo-targeted ad running in The Weather Channel application.
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TurboTax lets consumers prepare, file taxes via iPad app
Intuit?s TurboTax is letting taxpayers prepare and file both their federal and state taxes via an iPad application.
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TabbedOut lets SXSW attendees pay their bar tabs via mobile
At SXSW this week, JiWire and TabbedOut, which lets bar and restaurant customers pay their tabs via their smartphones, are hosting a location-based campaign and bar crawl March 12 and 13 at watering holes around Austin.
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Thomsonlocal.com develops mobile search offering for Android
Local business search company thomsonlocal.com has launched an application for Google?s Android.
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What is holding some marketers back from mobile?
Mobile ad spending nationwide may grow by 80 percent this year and reach $1 billion, but $1 billion is an imperceptible dent in the total global ad spending of nearly $450 billion.
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