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Schedulicity debuts new offers feature to mobile site, Web

Schedulicity has rolled out Pop-Up Offers, a new scheduling feature that simplifies the process of filling last-minute appointment cancellations and open time slots for service professionals.

The Pop-Up Offers feature is available free of charge to Schedulicity customers with fully integrated Web and mobile access. Service professionals such as hair stylists, massage therapists, estheticians and attorneys can automate their entire scheduling process via their mobile device.

?Obviously mobile is booming,? said David Galvan, president of Schedulicity, San Francisco. ?The proliferation of social technology Facebook and mobile technology like smartphones has accelerated technologies like ours.

?Service professionals have become very accustomed to how social and mobile technology works,? he said.

Schedulicity is an online appointment scheduling service for small businesses.

Book me
The new Pop-Up Offers feature lets merchants book appointments from their smartphones.

Small businesses are using the service to not only book appointments, but also check for any last-minute cancellations.

Schedulicity's mobile site

Pop-Up Offers helps Schedulicity customers promote newly available appointment opening in near real-time, with the option of offering discounted services.

Additionally, Pop-Up Offers can be easily posted to Twitter and Facebook accounts and will also automatically appear in select promotional areas of the Schedulicity portal.

?The reason we use it is because our customers want it,? Mr. Galvan said. ?There?s no question that the proliferation of tablet devices has really accelerated.

?For us the sky is the limit and everything that we do is centered around mobile,? he said.

Future endeavors
Although the company currently only has a mobile-optimized site, it is looking to deploy native apps next year.

?The only other thing beside have a mobile interface is enabling payment processing,? Mr. Galvan said. ?A lot of our merchants, they really don?t have their own payment processing stuff.

?We?re looking at closing that loop for our customers,? he said. 

Final Take
Rimma Kats is staff reporter on Mobile Marketer, New York