Dive summary:
- Facebook has been in the news a lot lately, and much of it has revolved around their advertising.
- ClickZ has compiled a list of case studies that show how marketers have found success with Facebook campaigns.
- Download the "Facebook Casebook" from ClickZ.
From the article:
Facebook is under constant pressure to prove it can monetize its platform enough to satisfy investors, and the bulk of that monetization will come by way of advertising. Last week, Facebook reported that 84 percent of its overall revenues come from advertising. As the social media giant strives...
