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E.l.f. Cosmetics/Oberland

Deep Dive

Inclusive marketing ‘in paralysis’: How brands can reject the standstill

Diverse representation continues to present a major opportunity for brands and could become even more of an expectation during the end-of-year period.

By Jessica Hammers • Oct. 27, 2025
Spencer Platt via Getty Images

Deep Dive

How CMOs tackled challenges in H1 2025 — and what they must do next

Already beleaguered CMOs are being forced to be more agile than ever in the face of a new round of challenges like trade wars and artificial intelligence.

By Chris Kelly • July 8, 2025

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