Today’s guest post is written by Jayme Thomason.

I spoke at a content marketing conference a while back, and sat horrified in the audience while another speaker advised an audience full of newbies that 50 short, keyword optimized posts are better than a few longer pieces.

I understand his intentions, and that he probably wasn’t condoning crap content. But what all those new, eager marketers in the audience heard was “quantity over quality.”

This is not good advice.