Marketing Mayhem

An old-school game for the modern marketer

Think you're a battle-tested marketer? Play our interactive game and see if your skills measure up by conquering nine of the toughest challenges facing the industry today.

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Editors' picks

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Deep Dive

How CMOs tackled challenges in H1 2025 — and what they must do next

Already beleaguered CMOs are being forced to be more agile than ever in the face of a new round of challenges like trade wars and artificial intelligence.

By Chris Kelly • July 8, 2025
Courtesy of Urban Outfitters

Deep Dive

How Gen Z is reshaping holiday marketing — and what brands can do about it

The cohort’s reliance on social media and influencers for product discovery remains, while new levels of comfort with retail media and AI take shape.

By Jessica Hammers • Nov. 19, 2025

Latest in Mobile

Sociable: Snapchat offers unified optimization approach to app marketers

By Andrew Hutchinson
Manischewitz celebrates Jewish matchmaking with reality dating series

By Jessica Hammers
Dr Pepper gets into microdramas for return of dirty soda-inspired flavor

By Sara Karlovitch
DoorDash taps ex-Amazon exec as CMO

By Chris Kelly

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How CMOs tackled challenges in H1 2025 — and what they must do next

How Gen Z is reshaping holiday marketing — and what brands can do about it

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