Dive Brief:
- Pinterest confirmed that San Francisco Chronicle President Joanne Bradford will serve as its head of partnerships.
- Bradford will focus on growing global commercial and content partnerships for the social sharing startup, as well as its sales organization and the formation its partnership strategies.
- She will start in December, reporting to Head of Operations Don Faul, and will have influence in determining what products the site develops for advertising partners.
Dive Insight:
Bradford only joined the Chronicle in May, but was previously Demand Media's chief revenue and marketing officer, additionally holding revenue and media roles at Yahoo and Microsoft prior to that. She is a valuable grab for the growing site, which is currently said to be worth $3.8 billion.
