Dive Brief: 

• Digital creative agency MRY is proving just how millennially savvy it is by now accepting RFPs through Snapchat. 
• The agency will be accepting small-scale creative ideas for $20 each utilizing the mobile apps new payment system Snapcash. 
• To raise awareness for the new campaign and in conjunction with Giving Tuesday, the agency will be donating proceeds to the charity Pencils of Promise. 

Dive Insight: 

Launching a promotion like this is a great way for MRY to position itself not only as social media savvy, but also creative and forward thinking. The pitch process can be tedious and this is a great way for the agency to set themselves apart from others. Plus, the idea could bring in some businesses that may not have noticed MRY otherwise.