4th August 2025: SixtyFour Music today announces the launch of TENOR, a breakthrough music intelligence platform designed to empower marketers, brand teams, and creative agencies with real-time insights into global music trends, backed by comprehensive licensing clarity and deep audience analytics.

Powered by data from TikTok, Instagram, YouTube, Spotify, and Shazam, TENOR offers a clear, actionable view of the music landscape showing what’s trending, where it’s emerging, who it resonates with, and whether it’s cleared for commercial use.

“Tenor was built to solve a problem we see time and again,” said Nick Payne, founder of SixtyFour Music, the music agency behind TENOR. “Brands want to move fast on cultural moments, especially around music, but they either lack the data or legal confidence to do so. TENOR gives them both.”

Spotlight on Emerging Artists: 

In addition to tracking songs, TENOR uniquely monitors trending artists across platforms enabling marketing teams to discover talent at any stage in their career. Brands can identify and connect with artists for collaborations and partnerships while their cultural influence is surging, unlocking new opportunities for authentic engagement and campaign differentiation.

Purpose-Built for Modern Brand-Builders:

Already trusted by leading global brands and creative agencies, TENOR is the essential toolkit for soundtracking campaigns, discovering talent, and capitalizing on cultural trends ahead of the curve. 

TENOR’s Standout Features:

• Real-Time Trend Tracking: Live updates highlight what music and artists are trending across TikTok, Instagram, YouTube, Spotify, and Shazam.
• Trending Artist Insights: Discover which artists are on the rise, where their audiences are, and how their reach is evolving; ideal for talent scouting and brand partnerships.
• Audience Insights: Pinpoints listener demographics by age, gender, ethnicity, interests, and geography.
• Instant Licensing Clarity: Immediate visibility on whether a track is cleared, commercial-ready, or restricted.
• In-App Licensing: Secure rights directly within the platform, accelerating campaign speed to market.
• Custom Email Digests: Get key charts and insights delivered to your inbox daily or weekly.
• Global & Local Views: Monitor musical trends and audience shifts by country.

Wherever your creative vision leads… social, broadcast, or digital—TENOR ensures your music selections, artist partnerships, and activations are insight-driven, on-trend, and 100% compliant.

To learn more, visit tenor.sixtyfourmusic.com. 

TENOR is available now with a free 30-day trial, no commitment, just actionable insights from day one.