Givsly, the responsible advertising and marketing solutions platform, today announced it has named Stephen Strauss its Head of Brand Partnerships. A recognized industry authority with a track record of scaling high-growth companies, Strauss will spearhead Givsly’s expansion with brands, strengthening partnerships across both its event and media solutions.
The hire marks a pivotal moment for Givsly as it deepens its commitment to helping brands authentically integrate values into their marketing strategies. Strauss will focus on developing innovative brand partnerships that leverage Givsly’s signature responsible events and values-based media offerings – solutions designed to transform how brands connect with consumers and drive measurable sales impact.
“Throughout my career, I’ve helped the world’s biggest brands unlock growth through innovative partnerships,” said Strauss. “At Givsly, I see the opportunity to take that same drive and apply it to the values-driven future of marketing. We’re proving that responsibility and revenue are not at odds – they’re a competitive advantage.”
Strauss brings two decades of brand-building expertise, most recently as president of CIPIO.ai and previously as SVP and partner at Brand Innovators, where he forged six-figure media partnerships with Fortune 500 leaders across CPG, retail, finance and technology. Widely respected for his ability to unlock growth through trusted brand relationships, Strauss is poised to accelerate Givsly’s momentum.
Givsly is on track to triple revenue year-over-year, fueled by its dual strength in media and experiences. From headline-making events like the Great Donation Dunk and Drag Makes a Difference to its flagship Karaoke for Causes – which raised nearly $370K this year alone – Givsly has become the go-to partner for uniting brands, agencies and industry leaders through experiences that deliver both business results and social impact. With Strauss at the helm of brand partnerships, Givsly will deepen collaborations with brand marketers while creating new offerings to directly support brand growth objectives.
“Our industry is going through a much-needed evolution on how brands think about their impact on the world outside of previously used cause marketing efforts,” said Chad Hickey, founder and CEO of Givsly. “Consumers – especially Gen Z, millennials and multicultural audiences – are demanding more from brands. Values alignment is now a key driver of purchase decisions. Stephen’s proven ability to turn partnerships into measurable growth will ensure Givsly is the partner that helps brands turn that alignment into authentic engagement and sales growth.”
Givsly is the leading responsible company for values-based advertising and marketing solutions, helping brands authentically align with their customers' beliefs. Through Givsly's advertising and marketing tools, our solutions drive higher performance while positively impacting our communities. Over the last six years, Givsly has partnered with hundreds of companies to deliver exceptional results and contribute over $3.5 million to 500 nonprofits, earning recognition in Fast Company's World Changing Ideas Awards.