November 18, 2025 – ContinuumGlobal, the company helping brands hyper-personalize their marketing at scale, today announced significant momentum and executive hires. This comes at a time when there is a growing demand for AI-powered creative intelligence and scalable, results-driven engagement marketing services across technology, financial services, and consumer industries. ContinuumGlobal is uniquely positioned to support this demand with its newly launched Smart Marketing Engine platform, a customized AI platform for marketers.

In its position as a leader in making AI actionable for marketers, ContinuumGlobal is seeing impressive results. The company had a significant operational expansion, increasing delivery centers and global hubs supporting AI and automation innovation. This growth is in service of creating avenues for marketers to take advantage of AI to do more with less, as budgets and teams become more and more constrained.

“Marketers don’t need more AI hype — they need AI that actually helps them create, execute, and measure campaigns better,” said Marie Aiello, Senior Vice President at ContinuumGlobal. “ContinuumGlobal’s growth this year reflects how we’re turning AI into something truly actionable — empowering enterprise teams to scale creativity, personalization, and operational efficiency with confidence.”

Additionally, ContinuumGlobal bolstered its executive team with two strategic hires. Hillary Bliss joined the team as the Head of AI Solutions, Data & Analytics, and Creative Intelligence, leading the strategic vision for the company’s AI and automation practice. Simon Cirasa joined as the Head of Solutions Consulting to oversee teams responsible for uniting solutions with overarching company objectives. Both hires join at an opportune time to support ContinuumGlobal’s growth.

Over the past year, ContinuumGlobal has also grown its customer and partner base. The company supports industry leading brands like Kraken as they revolutionize their engagement marketing practices and collaborates with the best partners in the business, including Inbox Monster, Movable Ink, and Zeta Global, to create combined offerings that provide customers with unparalleled engagement marketing.

“The ContinuumGlobal team has been an exceptional partner, enabling us to scale and execute our global lifecycle and CRM strategies with efficiency and precision. They are consistently solution-oriented, responsive, and professional — truly an extension of our team,” said Kelly Karunakaran, Director, Lifecycle Marketing and CRM at Kraken. “Having had the pleasure of working with ContinuumGlobal across two different organizations, I continue to be impressed by their deep expertise in engagement marketing. Their partnership has empowered us to build more creative, strategic, and effective marketing and CRM processes, elevating both our quality and capabilities.”

“Our work with ContinuumGlobal has been incredibly collaborative from the start, and this has had a massive impact on our ability to support customers in making the most out of their email marketing programs,” said Mike Means, Head of Global Sales at Inbox Monster. “Together, our teams are collaborating to support customers in building comprehensive and intelligent email campaigns that combine our collective expertise in creative rendering, inbox intelligence, and deliverability to increase visibility and engagement.”

ContinuumGlobal has been recognized as an industry leader in AI and creative intelligence in the past year, with opportunities to speak on panels and share their unique perspective on AI and engagement marketing with organizations like Winterberry Group and the International Advertising Association (IAA).

To learn more about ContinuumGlobal and its AI-powered solutions, visit this page.