What We're Reading: Page 164
Industry reads hand-picked by our editors
Oct 28, 2020
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Mobile Marketer
TikTok broadens ad ecosystem with Shopify e-commerce partnership
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The Wall Street Journal
Ad Giant Omnicom Reports 11.5% Revenue Drop in Third Quarter
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Digiday
‘More dollars to experiential’: Why Walmart is still using experiential marketing to pitch Walmart+ — even during coronavirus crisis
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Variety
T-Mobile Unveils ‘TVision’ Skinny Pay-TV Bundles Starting at $10 per Month in New Play for Cord-Cutters
Oct 27, 2020
Oct 26, 2020
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The New York Times
Dunkin' Brands Is in Talks to Sell Itself and Go Private
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The Wall Street Journal
Facebook Prepares Measures for Possible Election Unrest
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Bloomberg
Biden Win Could Curb Deals, Revive Net Neutrality in FCC Pivot
Oct 23, 2020
Oct 22, 2020
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CNBC
Coca-Cola earnings top estimates, despite 9% decline in revenue
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Bloomberg
Google's Antitrust Fights Could Stretch Far Beyond Washington
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Variety
The Notorious B.I.G. Has a 'New' Track: An Unreleased Freestyle Turned Pepsi Commercial
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The Verge
HBO Max has 28.7 million subscribers, but not all of them are actually watching yet
Oct 21, 2020
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Bloomberg
EU's Failure to Hit Google Where It Hurts Is a Lesson for U.S.
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The Wall Street Journal
Netflix Subscriber Growth Slows Amid Heightened Competition
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The Verge
ViacomCBS announces major streaming reorganization just days after Disney did the same
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Ad Age
Interpublic Group of Cos. names Philippe Krakowsky as successor to Michael Roth
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