What We're Reading: Page 184
Industry reads hand-picked by our editors
Feb 24, 2020
Feb 21, 2020
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CNBC
Boston Beer founder Jim Koch defends hard seltzer investment after disappointing earnings report
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The Hollywood Reporter
ViacomCBS Plans "House of Brands" Streaming Service, Boosts Cost Savings Target
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The Wall Street Journal
Google Resists Demand From States in Digital-Ad Probe
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Ad Age
Mrs. Dash is dropping 'Mrs.' from its name
Feb 20, 2020
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Retail Dive
Nike's new CEO shuffles C-suite
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Ad Age
CBS, Turner sell out March Madness in record time
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CNBC
Olay says it will stop skin retouching in its ads by the end of the year
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Adweek
Netflix and Amazon Will Make First-Ever Cannes Lions Presentations in June
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Medium
As Advertising Becomes Pay-to-Play, Creative Potential is Wasted
Feb 19, 2020
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Retail Dive
Bed Bath & Beyond sells keepsakes site to 1-800-Flowers for $252M
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The Drum
As Resy scales marketing post-Amex sale, its CMO is holding media in-house
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Adweek
Pierry Becomes the Latest Agency to Integrate Into Wunderman Thompson
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Ad Age
Hitwise 'winds down operations' in wake of Jumpshot closure
Feb 18, 2020
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The Drum
Unilever instigates strategic review of health and beauty brands to rekindle growth
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FoodBev Media
Molson Coors unveils new identity as it seeks to move beyond beer
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Ad Age
Data management platforms 'declining fast' as brands shift to first-party data
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The Wall Street Journal
Jeff Bezos Pledges $10 Billion to Tackle Climate Change