What We're Reading: Page 184
Industry reads hand-picked by our editors
Apr 27, 2020
Apr 24, 2020
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The Wall Street Journal
Amazon Scooped Up Data From Its Own Sellers to Launch Competing Products
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Bloomberg
Airbnb Is Banking on a Post-Pandemic Travel Boom
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The Drum
American Airlines returns to brand marketing after four-year hiatus
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CNBC
Google will make all advertisers prove their identities, so people can see who they are and which country they’re in
Apr 23, 2020
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Retail Dive
With shuttered stores and slashed budgets, retail marketers have only tough choices left
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Ad Exchanger
IPG's Roth: 'The Second Quarter Is Not Going To Be Pretty'
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The Wall Street Journal
Coronavirus Melts Demand for Unilever's Ice Cream
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MediaPost
Merkle Promotes Dempster To Global CEO
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Adweek
Sleep Deprivation Is Quietly Draining Revenues From Brands in the Covid-19 Era
Apr 22, 2020
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Ad Exchanger
What Fandango Gets When It Buys Vudu
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The Wall Street Journal
Ad Veterans Bryan Wiener, Sarah Hofstetter Join E-Commerce Firm
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TechCrunch
HBO Max debuts on May 27th with 10,000 hours of content, including a handful of originals
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MediaPost
Netflix Mixed Results: Lower Q1 Marketing, Higher Subscriptions, Viewing/Member Deceleration To Follow
Apr 21, 2020
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Adweek
WeWork Names Sprint Vet as New CMO
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The Drum
How Animal Crossing is emerging as a media channel for brands in lockdown
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The Wall Street Journal
Coca-Cola Sales Slide as Pandemic Progresses
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Campaign
Merkle retires Periscopix performance agency brand
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