What We're Reading: Page 193
Industry reads hand-picked by our editors
Nov 08, 2019
-
The Wall Street Journal
How Google Edged Out Rivals and Built the World's Dominant Ad Machine: A Visual Guide
-
USA Today
Move over La Croix: Coca-Cola to debut new flavored sparkling water with a bit of caffeine
-
Ad Age
The Trade Desk bets big on connected TV as revenue jumps 38 percent
-
AdExchanger
Samba Lays Off 15-20% Of Staff, Reorgs To Focus Solely On Data And Audience Products
-
The Drum
Nielsen to separate media and retail businesses
Nov 07, 2019
-
Restaurant Dive
A chaotic wait for the Popeyes sandwich spotlights Chick-fil-A's operational edge
-
NBC News
Leaked documents show Facebook leveraged user data to fight rivals and help friends
-
Bloomberg
Apple Ad Agency Cuts 50 Jobs as iPhone Maker’s Needs Evolve
-
The New York Times
Sandra Bullock and Ellen DeGeneres Sue Pop-Up Websites Over Misleading Ads
Nov 06, 2019
-
The Wall Street Journal
Comscore Names Board Member to Take Over as CEO
-
Ad Age
GroupM North American CEO Tim Castree exits
-
MediaPost
Mattel Hopes Experiences Can Revive Ailing American Girl Stores
-
The Drum
How TripAdvisor plans to turn 'under-indexed' ad revenues into a bona fide media offering
-
Adweek
Gap's CMO on How the Brand Is Thinking About the Next 50 Years
Nov 05, 2019
Nov 04, 2019
-
Restaurant Dive
McDonald's fires CEO Steve Easterbrook
-
Retail Dive
How to get on Gen Z's wish list this season
-
The Sun
Global consumer giants Heinz and Unilever slammed for advertising on Pornhub
-
The Drum
Pinterest is mulling a ‘big dollars’ brand campaign to win users
-
Ad Exchanger
Viant Co-Founders Buy Back DSP From Meredith
Nov 01, 2019
Oct 31, 2019
-
Mobile Marketer
Facebook's ad sales jump 28%, while political worries loom
-
The Daily Beast
Farmers Insurance Pulls Million-Dollar Ad Campaign With G/O Media After Editorial Staff Raises Hell
-
Variety
HBO Max vs. HBO Now vs. HBO Go: Why WarnerMedia’s Strategy May Lead to Brand Confusion
-
Campaign
Mondelez taps Ogilvy-led WPP team for Milka's European creative business
Previous
