What We're Reading: Page 195
Industry reads hand-picked by our editors
Oct 21, 2019
Oct 18, 2019
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The Wall Street Journal
Facebook’s Mark Zuckerberg Rebuffs Calls for Tighter Controls, Saying Free Speech Must Be Preserved
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The Drum
T-Mobile marketer Nick Drake departs innovation role just months into top secret project
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Adweek
Apple, Google and Amazon Remain Top Brands While Facebook Falls
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Digiday
‘We realized we could pull it off’: 2 years in, Bayer is on track to take all digital media buying in-house by 2020
Oct 17, 2019
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The Wall Street Journal
Shampoo Giants Go Head to Head
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Retail Dive
Lady Gaga, Rihanna and the Kardashians: The rise of celebrity retailers
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MediaPost
FTC Privacy Settlement Too Favorable To Facebook, Watchdogs Say
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Campaign
Adidas: we overlooked traditional media's ability to drive ecommerce sales
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TechCrunch
Hulu ramps up its personalization efforts, starting with launch of Like / Dislike buttons
Oct 16, 2019
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Digiday
As platforms and ad tech circle, podcasting’s small, beautiful age is drawing to a close
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The Drum
Omnicom keeps core business steady in the face of holding co qualms
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Bloomberg
WeWork’s Communications Chief to Leave After Six Turbulent Months
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Fox Business
Netflix looks for earnings rebound as streaming fight heats up
Oct 15, 2019
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MediaPost
Accenture Interactive Agrees To Purchase France's Sutter Mills
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Adweek
Omnicom and Publicis Groupe Big Winners in $2.2 Billion Disney Media Review
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CNBC
TikTok has moved into Facebook's backyard and is starting to poach its employees
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Variety
'Fortnite' Goes Dark: A Masterful Marketing Stroke by Epic Games
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