What We're Reading: Page 238
Industry reads hand-picked by our editors
Jun 07, 2019
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Ad Age
Big brands go viral with Women's World Cup ads
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The Drum
P&G crusade calls for the dictionary definition of 'black' to favour skin colour
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Restaurant Dive
Jamba unveils fresh rebrand, spotlights more than smoothies
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CIO Dive
Google Cloud's Looker acquisition signals sharper focus on large enterprises
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MediaPost
Pride Problems: Brands Face A Rainbow Rebellion
Jun 06, 2019
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The Wall Street Journal
YouTube Bans Hateful Videos From Platform
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The Drum
P&G brings in trans rights activist Paris Lees as Pantene ambassador
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Retail Dive
Why the ads retailers don't send are just as important as the ads they do
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MediaPost
VW Debuts New Brand Direction
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Adweek
Arii Has Over 2 Million Followers. So Why Did Her Clothing Line Fail?
Jun 05, 2019
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Digiday
'They have a frugal mentality': How Amazon pitches advertisers at Cannes
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Adweek
Owning Up to Its Scandals, Volkswagen Seeks a Light Out of Its Darkest Era in New Ad
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MediaPost
Streaming Users Beginning To Feel Video Subscription Fatigue
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Ad Age
MTV to reboot two of its classic shows with Quibi
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Engadget
Google appeals $1.7 billion EU fine over restrictive ad contracts
Jun 04, 2019
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Adweek
The Ad Industry Has Reached a Breaking Point. Can It Bounce Back?
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Food Dive
Mondelez not worried about global economic headwinds, CEO says
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Mobile Marketer
Apple takes aim at Facebook, Google with new privacy features at WWDC
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MediaPost Communications
Will Amazon Buy Kenshoo Or Marin Software Following Sizmek Acquisition?
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Bloomberg
Google's Enemies Sharpen Complaints as DOJ Opens Antitrust Probe
Jun 03, 2019
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AdExchanger
Is Amazon's Sizmek Acquisition Really A Threat To Google?
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Food Dive
LaCroix sales are 'effectively in free fall,' analyst says
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The Drum
Leo Burnett to lead beefed-up Coors Light roster amid MillerCoors' marketing acceleration
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Variety
Apple May Finally Shutter iTunes, But the iTunes Era Ended Long Ago
May 31, 2019
May 30, 2019
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Digiday
‘Too many unknowns’: Programmatic marketers sound off on transparency, in-housing challenges
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The Drum
NBC News is latest broadcaster to enter streaming wars
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Restaurant Dive
Domino's tests AI quality control technology
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AdAge
New marketing exec takes over at BMW North America
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Adweek
Ackerman McQueen Moves to Terminate 38-Year Contract With the NRA
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