What We're Reading: Page 273
Industry reads hand-picked by our editors
Jun 05, 2018
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Adweek
Is Accenture's Programmatic Pivot a Primal Threat to Media Agencies?
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NBC News
Howard Schultz steps down as Starbucks chairman amid presidential speculation
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MediaPost Communications
Marketers Suing Facebook Over Video Metrics Can Seek Court-Ordered Audits
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Mobile Marketer
Report: McDonald's to equip 1K restaurants with kiosk, mobile ordering each quarter
Jun 04, 2018
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Mobile Marketer
Study: For voice shopping, Google Assistant edges ahead of Amazon Alexa
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TechCrunch
Microsoft has acquired GitHub for $7.5B in stock
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Retail Dive
AR, VR spending could hit $27B in 2018
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MediaPost Communications
Facebook Encouraged Discriminatory Ads, Job Seekers Say
Jun 01, 2018
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The Wall Street Journal
Google Emerges as Early Winner From Europe's New Data Privacy Law
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Variety
YouTube Is No. 1 Internet Platform Among U.S. Teens, While Facebook Usage Has Plummeted (Study)
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Mobile Marketer
Adidas, AmEx, P&G test Pinterest's wide-format video ads
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MediaPost Communications
ANA Acquires DMA: It's The Data, Stupid
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Adweek
Marketers Think the 6-Second Pre-Roll Spot Is the Best Digital Video Ad Format
May 31, 2018
May 30, 2018
May 29, 2018
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Mobile Marketer
Google tests in-app ads for Feed
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Digiday
GDPR mayhem: Programmatic ad buying plummets in Europe
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Bloomberg Technology
Startups Colonize New York Subway, Pricing Out Plastic Surgery Ads
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Food Dive
PepsiCo dares to go Bare
May 25, 2018
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TechCrunch
Facebook, Google face first GDPR complaints over "forced consent"
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Variety
Morgan Freeman Pulled From Visa Marketing After Harassment Allegations
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Food Dive
Diageo may sell US spirits business to focus on premium global brands
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Kiro 7
Woman says her Amazon device recorded private conversation, sent it out to random contact
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Campaign
Former CP+B creative files defamation suit against Diet Madison Avenue