What We're Reading: Page 289
Industry reads hand-picked by our editors
Apr 28, 2017
-
Adweek
Hey Pepsi, here's how it's done. Heineken takes on our differences, and nails it
-
Marketing Week
Coca-Cola to axe 1,200 jobs as it shifts to new 'cluster' model
-
Business Insider
Snapchat tops Facebook and Twitter on privacy — here's why brands should care
-
Mobile Marketer
Report: Lyft surged amid Uber's Q1 woes
-
Bloomberg
Airbnb goes after business travelers with new booking tool
Apr 27, 2017
-
Mobile Marketer
Twitter added users, video viewers in Q1 but ad revenue dropped 11%
-
Digiday
'If ESPN can’t make it, who can?': The age of media austerity
-
CIO Dive
FCC chairman outlines plans to roll back net neutrality rules
-
The Wall Street Journal
How a wine brand advanced digital ad measurement
-
Variety
BuzzFeed's latest viral craze: Ex-staffers bashing the company on YouTube
Apr 26, 2017
-
The Drum
What Facebook's AR push means for the future of commerce and the concentration of power
-
Quartz
McDonald's isn’t just a fast-food chain — it's a brilliant $30 billion real-estate company
-
Mobile Marketer
Study: Cost of mobile paid search clicks reaches new heights
-
Variety
'Alien Covenant' to get pioneering audio-personalized TV ads in U.K.
-
Retail Dive
Amazon expands Dash again, adding apparel for the first time
Apr 25, 2017
-
Recode
Google is updating its search to demote fake news
-
AdAge
Slammed on Twitter, Shea Moisture pulls ad seen as moving brand away from black women
-
Digiday
#TheHustler: How Gary Vee became the ad industry's lightning rod
-
Mobile Marketer
Report: Rent the Runway increases Instagram Stories activity to scale reach
-
The Wall Street Journal
Huffington Post shrinks its name to HuffPost, in a step back from founder
Apr 24, 2017
-
CNBC
Google is definitely building an ad blocker in Chrome - but it's not as bad as advertisers feared
-
Mobile Marketer
Location-based marketing: The pitfalls and promise of retail campaigns
-
The Wall Street Journal
Amazon forms team to focus on driverless technology
-
Recode
A robot-delivery startup helped write state laws that are locking out competition
-
Retail Dive
Rent the Runway co-founder to lead Wal-Mart's first Store No. 8 project
Apr 21, 2017
-
The Wall Street Journal
Why some media companies are pulling back on the NewFronts
-
Marketing Land
Report: Digital ad growth slows to single digits for first time
-
Retail Dive
Target innovation chief to depart in early May
-
MediaPost Communications
McDonald's unbranded campaign asks viewers to Google Coke
Apr 20, 2017
-
Adweek
With brand safety in focus, digital advertisers are quickly shifting toward direct programmatic
-
CIO Dive
Dunkin' Donuts and the cloud — a tasty combination
-
Poynter
Facebook's algorithm isn't surfacing one-third of our posts. And it's getting worse
-
Business Insider
'I'm not even semi-retiring' — Publicis' Maurice Levy will continue to be a part of the company despite leaving CEO role
-
Mobile Marketer
Amazon opens door to conversational apps from brands
Previous
