What We're Reading: Page 323
Industry reads hand-picked by our editors
May 16, 2016
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Seeking Alpha
Google faces record fine for web search abuse
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Social Media Today
3 Ways to Get Influencers To Share Your Content
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Adweek
Venables Bell Wins Best of Show at The One Show for REI's #OptOutside Campaign
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Business Insider
Advertisers love Snapchat's priciest ad format — and that ought to worry its social media rivals
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Digiday
‘Who Pays Influencers?’ A new site crowdsources influencer marketing rates
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Marketing Land
Twitter renewed its upfront deals with these three agencies
May 13, 2016
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Fortune
Will Video Advertising Be the Next Media Bubble to Pop?
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Retail Dive: Marketing
For free or a fee? Why more retailers are launching premium customer loyalty programs
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AdExchanger
Wherefore Edge Providers? Senate Subcommittee Dives Into Proposed FCC Privacy Regs
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Adweek
YouTube Is Encouraging Users to Share Videos With a New in-App Messaging Feature
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Marketing Land
How Instagram is winning brands’ video budgets despite ‘controversial’ sales strategy
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Gawker
The "Influencer" Economy Is Collapsing Under the Weight of its Own Contradictions
May 12, 2016
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CIO Dive
Salesforce database outage loses 5 hours of data, vexes customers
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AdAge
Droga5 Wins Pizza Hut's U.S. Business
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AdExchanger
Essence Won’t Have a Mobile Team Anymore – And Here’s Why
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Adweek
Dwayne Johnson Is Launching a New YouTube Channel to Collaborate With Other Influencers
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The Information
The cost of joining discover
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AdAge
Millennial-Focused Media Company Mic to Experiment With Paid Subscriptions
May 11, 2016
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Business Insider
Instagram just announced a new icon
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Education Dive
Who's winning at social media in higher ed?
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CMO Today, Wall Street Journal
Facebook ‘Live’ Doesn’t Have to Be Live
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Search Engine Land
Yahoo Gemini launches retargeting for search and native ads in US
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Digiday
Why publishers are teaming up to explore time-based selling
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Bloomberg
Baidu to Restrict Sponsored Search Results After China's Probe
May 10, 2016
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AdExchanger
Comcast Powers Up FreeWheel By Acquiring French Video Startup StickyAds
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New York Times
What Do Consumers Want? Look at Their Selfies
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Adweek
Netflix makes OOH ads for face swapping
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AdAge
YouTube Will Help Brands Find Next Viral Hit With New Ad Product
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Digiday
How brands are using Facebook Reactions to inform campaigns
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Retail Dive: Marketing
American Apparel launches campaign to source American-made accessories
May 09, 2016
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TechCrunch
RewardStyle helps influencers make money from social
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New York Times
Ads Evolve Into New Forms as Media Landscape Shifts
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Marketing Land
Twitter wants to be better at searches for Vines, Periscopes and GIFs
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AdExchanger
Agencies Are Drowning Beneath The Weight Of Declining Fees, Outdated Working Models
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Adweek
Why Facebook, Twitter and Snapchat Could Soon Host NewFronts Shows of Their Own
May 06, 2016
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AdAge
WPP Opts Out of McDonald's Review
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AP
'Modern Family' product placement takes ads to new level
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Digiday
Why Facebook Messenger bots haven't caught on with publishers
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Bloomberg
New York Times to Start Delivering Meal Kits to Your Home in Tough Ad Environment
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Fortune
The Selfie Generation Has Makeup Companies Rethinking Their Strategies
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Sloan Review, MIT
Should You Use the Value of a 'Like' as a Metric?
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