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What We're Reading: Page 56

Industry reads hand-picked by our editors

Dec 14, 2023

The Wall Street Journal
News Publishers See Google’s AI Search Tool as a Traffic-Destroying Nightmare
CNBC
OpenAI and Axel Springer strike unprecedented deal to offer news in ChatGPT
Ad Age
Etsy CMO departs amid staff cuts

Dec 13, 2023

Slate
The Days of Google’s Unchecked Dominance May Be Over
The Wall Street Journal
Netflix Releases Full Viewership Data for First Time
MediaPost
ANA Marketing Word Of The Year: AI (Again)
CNBC
Fashion brand Zara pulls ad accused of Gaza insensitivity, says it regrets ‘misunderstanding’

Dec 12, 2023

TechCrunch
Fortnite maker Epic Games wins its antitrust fight against Google
Digiday
Fragmented frontiers: Here is a look at the ad industry’s post-tracking tribes
The Wall Street Journal
Netflix to Serve Up Live Tennis, Featuring Nadal and Alcaraz

Dec 11, 2023

Restaurant Dive
McDonald’s taps Google Cloud to super-size analytics, AI
MediaPost
Disney+ Eyes Shopping, Gaming, Notches 1K Sponsors
The Washington Post
How a toilet-themed YouTube series became the biggest thing online
The Wall Street Journal
He Helped Usher in the Reality TV Era. Now He’s Writing a New Hollywood Playbook

Dec 08, 2023

Modern Retail
FabFitFun founders apologize after a profane X ad caused subscribers to cancel
The Wall Street Journal
UPS Scraps CMO Role
Bloomberg
Spotify Is Losing Top Marketer Amid Restructuring

Dec 07, 2023

CNBC
Google launches its largest and ‘most capable’ AI model, Gemini
MediaPost
Target Pioneers Holographic TV Ad, On ‘Kimmel’
Restaurant Dive
McDonald’s CosMc’s chain is coming for Starbucks customers

Dec 06, 2023

MediaPost
Dentsu Shaves Global Ad Outlook, Again
Adweek
Exclusive: Google Lets Advertisers Opt Out of Search Partner Network on All Campaigns Following Adalytics Report
Digiday
Agencies weigh positives and negatives to 2024 spending in an uncertain economy

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Key e-commerce trends impacting retail Supported by Yottaa
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How Unifying Customer Identity Drives Retail Growth Custom content for Okta
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Cart Recovery as a Growth Strategy: Success stories from Essity, RevZilla, and more Custom content for BlueConic

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The End of the Google-Only Era Webinar - on demand • Provided by SOCi

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