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What We're Reading: Page 97

Industry reads hand-picked by our editors

Jul 21, 2022

MediaPost
Bill That Would Outlaw Behavioral Advertising Advances To House Floor
CNBC
Mattel inks deal with Elon Musk's SpaceX to produce line of toys
TechCrunch
Google to pause all hiring for two weeks

Jul 20, 2022

Wired
FaZe Clan Is Going Public—Just as the Creator Economy Shifts
CNBC
From Gap to GameStop, there’s a retail executive exodus underway — and more departures are coming
The Associated Press
MLB moving ahead with uniform ads for 2023
Adweek
Samsung Defends Ad Showing Woman Running Alone at Night

Jul 19, 2022

TechCrunch
Russia hits Google with a $375M fine for allowing ‘prohibited’ Ukraine news on its platforms
Bloomberg
Ukraine War: H&M to Exit Russia at $190 Million Cost After Purging Inventory
Ad Age
Why gaming is becoming a key marketing tool for feminine-focused brands

Jul 18, 2022

The Wall Street Journal
With Netflix Ad Deal, Microsoft Makes a Splash on Madison Avenue
Ad Age
Store Brands vs. Name Brands—Behind Private Label’s Battle for Market Share as Inflation Soars
Search Engine Journal
Google Confirms Bug Affecting Ads & Analytics Reporting

Jul 15, 2022

The Wall Street Journal
Amazon Has Been Slashing Private-Label Selection Amid Weak Sales
Bloomberg
Google (GOOGL) Ad-Tech Concessions Unlikely to Avert DOJ Antitrust Suit
Digiday
'It's a head scratcher': The cases for and against Netflix picking Microsoft to power its advertising business

Jul 14, 2022

Bloomberg
Amazon (AMZN) Secretly Funds New US Coalition Opposing Tech Regulation
The Wall Street Journal
How NSFW Tweets Plug Into RadioShack’s New Marketing Strategy
TechCrunch
Walmart doesn’t want Canoo selling EVs to Amazon

Jul 13, 2022

The Wall Street Journal
Dallas Cowboys Face Backlash After Partnering With Gun-Themed Coffee Company
Variety
YouTube TV Has 5 Million-Plus Users, More Than Hulu Live TV Service
Ad Age
Madwell lays off 10% of staff

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Library resources

Trendline
Inside the changing data landscape in marketing Supported by Amperity
Webinar - on demand
Breaking the Barrier: How Marketers Can Optimize Accessibility and Compliance Custom content for Acquia
Playbook
Winning Gen Z: F&B Sampling and Social Media Campaigns Custom content for EvolveZ

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Company Announcements

BLACKPINK, BTS, and Jungkook’s Favorite Nongshim Snacks! Banana Kick & Shrimp Crackers From Nongshim
ClickUp Names Kyle Coleman Global VP of Marketing to Lead Positioning and Pipeline in AI-Drive… From ClickUp
Cygnus Marketing Communications Earns SOC2 Type 2 Certification, Affirming Commitment to Data … From Cygnus Marketing Communications, Inc.
Meet Will: The AI Social Media Assistant who lives in your WhatsApp From Will

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Events

15 MAY

Webinar | 2 p.m. ET How to Take Your Retail Media Network to the Next Level Presented by studioID and Kevel
21 MAY

Webinar Why a Strong Data Foundation is Marketing's Competitive Advantage Presented by studioID and Databricks
17 JUN

Virtual Event | 2 p.m. ET Loyalty 2.0 Capturing — and keeping — the customer Presented by CX Dive, Marketing Dive, Hotel Dive and Restaurant Dive

View all | Promote an event

Industry Intel

Hit Subscribe: How Creative Subscriptions Are Changing the Marketing Game Webinar - on demand • Provided by Design Pickle
Next-Gen eCommerce Search and Product Discovery Solutions for Forward-Thinking Retailers & Wholesalers Webinar • Provided by GroupBy, Grid Dynamics, and Google Cloud
Why your Retail Data Strategy is Failing … And How to Fix it Webinar - on demand • Provided by Blueshift

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