Mcommerce sales on iPhone catch up to iPad for first time: report - Mobile Commerce Daily
For the first time, online sales on the iPhone ? which have been growing steadily ? caught up with purchases completed on the iPad during the first quarter of 2016, according to new data from Bizrate Insights.
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American Express exec: Data
and automation are mobile programmatic?s must-haves
NEW YORK ? An American Express Open executive at the MMA Mobile Automation and
Programmatic Leadership Forum claimed the company?s successful programmatic
strategy stems from the right mix of proprietary data, automation and creative,
which helps create seamless user experiences.
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Capital
One?s on-the-go credit tracker lands on Android
Capital One continues to extend the reach of a new mobile-first credit
monitoring service, CreditWise, by bringing it to Android users as the
financial organization prioritizes anytime, anyplace interactive services.
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OppenheimerFunds? use of mobile shifts view of mutual fund brands:
Havas Media exec
NEW YORK ? A Havas Media executive at the MMA Mobile Automation and
Programmatic Leadership Forum explained that OppenheimerFunds? mobile-first
approach is ideal, as mutual fund advisors are always on the go, which makes
untethered technology a main resource in reaching them.
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