- American Business Media's Business Information Network Report showed that 43% of B2B advertisers plan to expand mobile expenditures.
- Of those 74 B2B advertisers surveyed, 41% reported plans to expand email advertising as well, which translates to more mobile ads since most email is opened on mobile now.
- Overall, mobile ad revenues grew an impressive 145% in the first half of 2013.
While 74 people isn't necessarily representative of B2B advertisers as a whole, the overall numbers of increased mobile revenues does suggest that B2B will be making increases on that front, as well. With so much mobile use occurring, it really would be foolish to resist mobile advertising for B2B purposes.