Groupon remains a hot topic in the world of deals. Revenue numbers and speculation about the company's future both caught readers' eyes at Marketing Dive this week, along with pricing insights and SEO advice.
If you feel like you didn't spend enough time catching up on your marketing news over the last seven days, check out what everyone else was looking at in the week's five most read news posts:
- Why checklists work—If you use checklists in your daily life, here's why they work. And if you're not using checklists, find out why you should.
- Groupon's sales operation crumbling?—It appears the sales environment at Groupon may be taking its toll, with healthy churn turning into something more concerning.
- Shhhh...Decoy pricing drives sales—These pricing secrets can help lead your customer to buy the product you want them to buy, at the price you want them to buy it.
- What is negative SEO?—These unethical SEO practices can lead to your site being demoted.
- Groupon misses revenue number, stock hit hard—Can you guess how many active users Groupon had last quarter?
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