- Iconic and long-serving advertising columnist Stuart Elliott is leaving his 23-year post at the NY Times.
- Elliott is joining some of his other long-time colleagues in the struggling newspaper's employee buyout.
- To ease its budget crisis, the Times is hoping to shed 100 employees through buyouts and, if needed, layoffs.
Among the most satisfying moments of my PR career thus far have been when clients were mentioned or covered by @stuartenyt - best of luck!— Ken Bruno (@kenbruno) December 3, 2014
It's unfortunate that despite grabbing serious attention for its impressive native ads—which have resulted in a 16.5% jump in digital ad sales—the Grey Lady is still struggling. Elliott is a highly respected ad journalist and his presence will be missed at the Times.