Dive summary:
- As many in the industry predicted, Vine has certainly seen better days since the release of Instagram video; the number of Vine uploads on Twitter dropped 40% the first day after Instagram Video was launched.
- The number of Vine shares on Twitter has dropped from 2.5 million to 900,000, a nearly 70% drop, in the week since Instagram Video has been live.
- Oddly, Instagram hasn't seen a rise in use on Twitter since the launch of video
From the article:
"Vine sharing went into a nosedive on June 20, the day of Instagram’s announcement. Topsy shows there were almost 2.5 million Vine links shared on June 19, then a little more than 1.5 million on the 20th — a drop of almost 40 percent in one day."