Mobile: Page 356
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Email Is Still the Best Way to Share Content Among Consumers and Businesses
Social media tools such as Pinterest and Facebook may be all the rage, but email remains the top social network and is also the bedrock of B2B interactions.
By Ryan Willumson • April 6, 2012 -
The smart publisher's survival guide
Article touches on focus, content, social, mobile and more.
By Ryan Willumson • April 5, 2012 -
Trendline
Influencer Marketing
Amid a surge in confidence and new platform approaches, brands continue to turn to influencers for fresh content that can reach online consumers.
By Marketing Dive staff -
26 Elements of a Gamification Marketing Strategy
Gartner, Inc. predicts that more than 70% of Global 2000 organizations will have at least one gamified application by 2014.
By Ryan Willumson • April 5, 2012 -
Looking Back At Larry Page's First Year At Google's Helm
Two articles appeared today that reflect on the first year of Larry Page’s return to the CEO role at Google. Bloomberg’s Brad Stone does a Q&A with Page in which he discusses the larger competitive challenges Google faces and some of his management philosophy. The other piece i...
By Ryan Willumson • April 4, 2012 -
Google Unveils Embeddable Consumer Surveys
According to Google, "You can create an online survey in minutes, have responses within hours and fully analyzed results in days."
By Ryan Willumson • April 4, 2012 -
MPA releases guidelines on tablet metrics
The metrics are meant to promote a common language and understanding between agencies and magazine publishers.
By Ryan Willumson • April 3, 2012 -
For Mobile SEO Ask "What Do Mobile Searchers Need?"
The detailed article by Bryson Meunier provides help to those struggling with their mobile SEO strategy.
By Ryan Willumson • April 2, 2012 -
3 tips for exceptional email marketing
Despite increasing email marketing budgets, companies are struggling with the same old problems.
By Ryan Willumson • April 2, 2012 -
Google's Gags Go Worldwide For April Fool's Day 2012
A recap of Google’s (and a few others) pranks
By Ryan Willumson • April 1, 2012 -
Local Digital Ad Revenues Remain Strong
U.S. local digital ad revenues will grow from $21.2B in 2011 to $38.5B in 2016 (CAGR: 12.7%)
By Ryan Willumson • March 30, 2012 -
Millennial Media's Market Cap Exceeds Mobile Ad Market
On its opening day of trading, the mobile ad network's shares nearly doubled, reflecting the growth potential of advertising on smartphones and mobile devices.
By Ryan Willumson • March 29, 2012 -
Direct Marketers Share Smart Online Lessons
3 takeaways from Sarah Takvorian at New England Direct Marketing Association conference.
By Ryan Willumson • March 29, 2012 -
Analysis: Google Makes $10 Per Android User Per Year
An analysis performed by UK publication The Guardian on court documents filed in the patent litigation between Google and Oracle suggests that Google has made less on Android handsets than from the iPhone. The court documents are part of a settlement proposal filed in the case.
By Ryan Willumson • March 29, 2012 -
How to Automate Your Social Activities
Are you looking to simplify management of your social activities? If so, then Ifttt is for you.
By Ryan Willumson • March 29, 2012 -
Mobile rich media ads spike 235%
Global Unique Device Reach Hits 1.1 Billion for January 2012
By Ryan Willumson • March 29, 2012 -
Google says paid search still helps when you rank #1 organically
Even if you rank #1 organically, you can double your clicks with paid search
By Ryan Willumson • March 27, 2012 -
Building Mobile Landing Pages That Succeed In Mobile Search
Inertia is always a problem when you’re starting something new. The start seems like a very tall wall, and we often make that wall taller by imposing a lot of requirements and parameters on what needs to be done. Mobile marketing must seem that way to a lot of companies, and as a res...
By Ryan Willumson • March 26, 2012 -
Report: 25 Percent Of Paid-Search Clicks Will Come From Mobile By December
Marin Software has released “The State of Mobile Search Advertising.” It provides yet more evidence of how the search and paid-search markets are being profoundly affected by mobile devices.
By Ryan Willumson • March 26, 2012 -
Custom Content Spending Totaled $40.2 Billion in 2011
Custom video is an area of growth, according to survey released by the Custom Content Council and ContentWise.
By Ryan Willumson • March 22, 2012 -
What People Do Is The New SEO
This article is all about the lies we tell. I know everyone loves when a post starts this way, but SEO is not dead, or dying for that matter.
By Ryan Willumson • March 22, 2012 -
Email deliverability took steep dive in 2011
Overall worldwide email delivery to inboxes declined in the second half of 2011, falling to a record low 76.
By Ryan Willumson • March 22, 2012 -
Firefox To Use Google Secure Search By Default; Expect More "Not Provided" Keywords To Follow
The popular Firefox browser is on track to use a secure method of searching Google by default, a change that will help prevent potential “eavesdropping” of what people are searching for. It will also further reduce the ability for publishers to know how people find their sites in Google — except for Google advertisers.
By Ryan Willumson • March 21, 2012 -
8 Ways to Drive Traffic to Your Site With Google+
Would you like to drive more traffic to your website? With new enhancements from Google+, you can more easily accomplish just that!
By Ryan Willumson • March 21, 2012 -
Is Apple Is About To Launch A New Global Search Engine?
On the 23rd of February, Techcrunch followed by the Financial Times reported that Apple had paid $50 million to acquire a start-up called “Chomp”
By Ryan Willumson • March 20, 2012 -
Sony Mobile Communications debuts global ad campaign
Sony Mobile Communications debuted a global ad campaign for its Xperia smartphone called “Made of Imagination.” The campaign was developed by McCann Worldgroup and PHD, both London, and LBi, New York.
By Ryan Willumson • March 20, 2012
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