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Industry reads hand-picked by our editors

Oct 17, 2022

TechCrunch
Kanye West to acquire ‘uncancelable’ social media platform Parler
MediaPost
Advertising, Ecommerce Data Continues To Show Rocky Holiday Quarter
The Wall Street Journal
Walgreens Chases Customers It Lost During Covid Focus

Oct 14, 2022

Digiday
TikTok’s latest ad product rollout aims to make creators’ (and advertisers’) lives easier — for the most part
Ad Age
How streaming TV is using Halloween in the battle for subscribers and advertisers

Oct 13, 2022

Grocery Dive
How Walmart is experimenting with shoppable content
AdExchanger
Unilever’s Plan For Embracing Data-Driven Innovation
Digiday
Inside Google’s new PAIR workflow for advertisers, publishers

Oct 12, 2022

Digiday
Apple is quietly pushing a TV ad product with media agencies
TechCrunch
Here’s what you missed at Meta Connect 2022
The Wall Street Journal
PepsiCo Raises Guidance Again as Higher Prices Lift Sales
Ad Age
MLB signs first CBD sponsorship for major sports in deal with Charlotte’s Web

Oct 11, 2022

The Wall Street Journal
Hollister Lets Teens Send Their Online Carts to Parents for Checkout
Digiday
TikTok continues to be a brand marketer darling despite its geopolitical dramas
Ad Age
Netflix strikes measurement deals ahead of new ad-supported tier

Oct 10, 2022

CNBC
How GM plans to convince consumers to make the switch to electric vehicles
The Wall Street Journal
You Hated Your Cable Package. Your Streaming Services Are Bringing It Back.

Oct 07, 2022

Bloomberg
Adidas Falls After Review of Kanye West Yeezy Partnership
Restaurant Dive
Inspire moves Buffalo Wild Wings CMO to Arby’s
The Wall Street Journal
Twitter, Elon Musk Trial Postponed as Deal Talks Stall

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