What We're Reading: Page 132
Industry reads hand-picked by our editors
Aug 16, 2021
Aug 13, 2021
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Retail Dive
Authentic Brands Group to acquire Reebok for $2.5B
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TechCrunch
Disney+ beats expectations to reach 116 million subscribers in Q3
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Ad Age
Reddit hits $100 million in ad revenue after axing programmatic ads
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The Wall Street Journal
Nielsen Asks to Take a Break From Key Media-Industry Seal of Approval
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Adweek
How the Pandemic Has Forced CMOs to Rethink Performance Priorities
Aug 12, 2021
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Ad Age
We’re calling it: Procter & Gamble dethrones Amazon as world’s biggest advertiser
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Variety
Reddit to Raise Up to $700 Million in New Funding, Valuing Site at More Than $10 Billion
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Bloomberg
Pirated-Entertainment Sites Are Making Billions From Ads
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Ad Exchanger
The World’s Largest Ad Blocker Launches A DSP
Aug 11, 2021
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Ad Exchanger
Google Quietly Drops New Privacy Sandbox Guidance, Clamps Down On Workarounds For Cross-Site Identity And Tracking
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Digiday
As the gaming industry’s scandals take center stage, a trickle of uneasy sponsors threatens to become a deluge
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The Wall Street Journal
How Much Carbon Comes From a Liter of Coke? Companies Grapple With Climate Change Math
Aug 10, 2021
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Venture Beat
How Pizza Hut aims to turn weather forecasts into sales
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Business Insider
SpaceX and Canadian startup launching space-advertising satellite
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Variety
Barstool Sports in Talks With MLB on Deal to Livestream Games
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CNBC
How Apple’s upcoming email privacy update could change what’s in your inbox
Aug 09, 2021
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Bloomberg
Amazon Lures Advertisers From Facebook After Apple Privacy Shift
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CNBC
Verizon and AT&T plan post-pandemic 5G marketing blitz, even as consumer use cases remain unclear
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The Verge
WhatsApp lead and other tech experts fire back at Apple’s Child Safety plan
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Digiday
‘It’s all a matter of within limits’: Advertising’s economic recovery is in full swing, but can it last?
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