What We're Reading: Page 139
Industry reads hand-picked by our editors
Jun 10, 2021
Jun 09, 2021
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Bloomberg
Amazon Advertising Rates Soar in Pandemic-Fueled Surge
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Retail Dive
DTC mattress brand Purple hires new chief marketing, digital officer
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AdExchanger
Vox Media Extends Its First-Party Data Platform Across Concert
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Digiday
Platforms roll out tipping features, vying for user engagement and ad dollars
Jun 08, 2021
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Digiday
‘Bring on the nasal swabs’: With uptick in vaccinations, marketers hit the road
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Ad Age
AB InBev erects billboards tracking nation's vaccination progress
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MediaPost
Publicis Media Reorg: Taps Dentsu's Epstein as Starcom Chief, Promotes Boothe, Kramer, Gonzales
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The Drum
‘An octopus climbing a tree’: the future of BuzzFeed’s commercial strategy
Jun 07, 2021
Jun 04, 2021
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Ad Age
Big brands muscle out small ones on Amazon amid pandemic
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TechCrunch
TikTok just gave itself permission to collect biometric data on US users, including 'faceprints and voiceprints'
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The Wall Street Journal
MediaMath Explores Strategic Options as Dealmaking in Ad Tech Picks Up
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CNBC
Twitter launches its first subscription service
Jun 03, 2021
Jun 02, 2021
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Bloomberg
Etsy to Buy Depop for $1.6 Billion to Attract Young Shoppers
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HR Dive
TikTok recruiting tool rumors draw mixed reactions
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Media Post
Warner Media Merger Announces New Company Name: Warner Bros. Discovery
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Retail Dive
Google to add Square sellers' direct product listings on search, shopping platforms