What We're Reading: Page 168
Industry reads hand-picked by our editors
Nov 02, 2020
Oct 30, 2020
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Variety
NBCUniversal Chief: Peacock Is ‘Opposite of Quibi’ as Streamer Reaches 22 Million Sign-Ups
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CNBC
Yum Brands quarterly revenue rises 8%, fueled by higher Taco Bell demand
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The Wall Street Journal
WPP Shows Signs of Recovery in Third Quarter
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Adweek
Ad-Tech Firms Are Paying Their Bills, but Concerns Linger
Oct 29, 2020
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The Wall Street Journal
Online Beer Sales Soar at Brewers of Budweiser, Miller Lite
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Ad Age
Inside Facebook's push to get advertisers to plug directly into its ad servers
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The Drum
WPP credits new business 'momentum' as revenue slump eases in Q3
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Adweek
Criteo Posts 10% Revenue Hit for Q3 as Covid-19 Continues to Impact Ad Spend
Oct 28, 2020
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Mobile Marketer
TikTok broadens ad ecosystem with Shopify e-commerce partnership
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The Wall Street Journal
Ad Giant Omnicom Reports 11.5% Revenue Drop in Third Quarter
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Digiday
‘More dollars to experiential’: Why Walmart is still using experiential marketing to pitch Walmart+ — even during coronavirus crisis
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Variety
T-Mobile Unveils ‘TVision’ Skinny Pay-TV Bundles Starting at $10 per Month in New Play for Cord-Cutters
Oct 27, 2020
Oct 26, 2020
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The New York Times
Dunkin' Brands Is in Talks to Sell Itself and Go Private
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The Wall Street Journal
Facebook Prepares Measures for Possible Election Unrest
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Bloomberg
Biden Win Could Curb Deals, Revive Net Neutrality in FCC Pivot