What We're Reading: Page 173
Industry reads hand-picked by our editors
Sep 23, 2020
Sep 22, 2020
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Ad Age
Welcome back: BBDO New York CEO chronicles her return to the office
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The Wall Street Journal
Microsoft to Buy Doom Owner in $7.5 Billion Videogames Deal
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Bloomberg
Ralph Lauren to Cut Jobs Amid Accelerated E-Commerce Push
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Digiday
'We have seen increasing demand': Facebook video powers a user-generated content surge
Sep 21, 2020
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Adweek
What You Can Learn From the McDonald’s-Travis Scott Partnership
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Ad Age
T-Mobile places $2.1 billion media account in review
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Digiday
'None of this is celebrity for celebrity’s sake': How publishers are trying to scale virtual events with high-profile star power
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The Wall Street Journal
Six Charged With Bribing Amazon Employees to Boost Third-Party Sellers
Sep 18, 2020
Sep 17, 2020
Sep 16, 2020
Sep 15, 2020
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The Wall Street Journal
Kraft Heinz Plans $2 Billion in Cost Cuts
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CNBC
PepsiCo to launch drink to aid sleep as consumers struggle with stress
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BuzzFeed News
“I Have Blood on My Hands”: A Whistleblower Says Facebook Ignored Global Political Manipulation
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Digiday
‘It’s all been plan, plan, plan mode:’ Agencies have big ideas for greater diversity, but more action is needed