What We're Reading: Page 182
Industry reads hand-picked by our editors
May 18, 2020
May 15, 2020
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The Wall Street Journal
Ad-Verification Firm Integral Ad Science Laying Off Nearly 10% of Workforce
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CNBC
Advertisers better figure out their post-coronavirus online strategies 'in a hurry,' analysts say
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AdExchanger
With Sports On Hold, The Drone Racing League Is Flying High With Marketing Partners And A Broadcast Deal
May 14, 2020
May 13, 2020
May 12, 2020
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Supply Chain Dive
Target to acquire Deliv tech as the last-mile startup shuts down
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Adweek
NBCUniversal Eyes 15-Second Ad Reduction, Aims to Transform Industry During Pandemic
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Digiday
Publishers see DTC services as bright spots in a bleak ad landscape
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Ad Age
Under Armour delays payments to some of its athlete endorsers
May 11, 2020
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Ad Exchanger
Top CPG Brands Rush To Take Advantage Of DTC Businesses
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The Wall Street Journal
TV Cord-Cutting Hits Record as Coronavirus Shuts Businesses
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CNBC
Roku reports strong user growth, but sour ad business outlook
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The Drum
NYT 'hastens' transformation of ads biz as it braces for a 55% plunge in ad sales
May 07, 2020
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City A.M.
S4 Capital shares rise as advertising firm shrugs off Covid-19 hit
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AdExchanger
Failure To Launch: Why Xandr's 'Community Garden' Was Always A Long Shot
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Supply Chain Dive
Pandemic tests Wayfair's operational efficiency as orders increase, losses continue
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Adweek
Essay: How It Fell to Private Industry to Come to America's Aid During the Coronavirus Crisis