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What We're Reading: Page 185

Industry reads hand-picked by our editors

Apr 20, 2020

The Wall Street Journal
'In These Uncertain Times,' Coronavirus Ads Strike Some Repetitive Notes
AdExchanger
Google Ad Manager Will Waive Ad Serving Fees For News Publishers
Digiday
'This is exposing our weak points': Amazon changes teach publishers – again – platform dependence is risky

Apr 17, 2020

Campaign
Creative leader Greg Hahn among high-level talent laid off from BBDO
Variety
Facebook Cancels All 'Large Physical Events' Through June 2021
Adweek
AMC Networks Rolls Out Upfront Portal to Assist Buyers During Pandemic
MediaPost
Meredith Corp. Expands Sales Guarantee To Advertisers

Apr 16, 2020

The Wall Street Journal
Amazon Retools With Unusual Goal: Get Shoppers to Buy Less Amid Coronavirus Pandemic
Bloomberg
Bloody Imagery Cut From Esports Game to Keep It Sponsor-Friendly
MediaPost
DAN Acquires 100% Ownership of Merkle
AdExchanger
NextRoll Lays Off 30%, Institutes 20% Paycuts

Apr 15, 2020

PR Week
Job losses, pay cuts and furloughs hit Omnicom, CEO tells staff in memo
The Verge
NBCUniversal officially enters the streaming wars with Peacock launch
MediaPost
Dentsu Aegis Network Confirms Cost-Cutting Program
Bloomberg
Airbnb Raises Another $1 Billion in Debt, IPO Prospects Diminish

Apr 14, 2020

The Hollywood Reporter
NBCU's Peacock Adds Launch Sponsors Ahead of Debut
Fox Business
NASCAR's Kyle Larson loses McDonald's, Credit One deals after using racial slur
CNBC
IMF says the world will 'very likely' experience worst recession since the 1930s

Apr 13, 2020

The Wall Street Journal
Marketers Navigate Coronavirus With Furloughs, Cuts and New Products
Bloomberg
Facebook Sues Over Deceptive Ads Linked to Coronavirus Scams
Ad Age
MullenLowe lays off 10 percent of staff
Digiday
‘It’s still niche’: Esports see audience surge, more tepid ad demand

Apr 09, 2020

Bloomberg
WPP Can't Rule Out Job Cuts Amid Virus Pandemic, CEO Says
Reuters
Zoom hires ex-Facebook security chief as Google bans desktop app
The Wall Street Journal
Disney+ Tops 50 Million Paid Subscribers Globally
Adweek
How Brands Can Meet Consumers’ Needs in the Lockdown Era

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Key e-commerce trends impacting retail Supported by Yottaa
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How Unifying Customer Identity Drives Retail Growth Custom content for Okta
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Cart Recovery as a Growth Strategy: Success stories from Essity, RevZilla, and more Custom content for BlueConic

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