What We're Reading: Page 2
Industry reads hand-picked by our editors
Feb 11, 2020
Feb 10, 2020
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Adweek
Casper’s IPO Leaves the DTC Industry With More Questions than Answers
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Digiday
In the absence of third-party cookies, publishers are building walled gardens of their own
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Ad Age
The toy industry sees an upside to marking to big kids
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The Drum
‘The future of business has feelings’: SAP’s global CMO on championing purpose-driven companies
Feb 07, 2020
Feb 06, 2020
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The Wall Street Journal
Justice Department Ramps Up Google Probe, With Heavy Focus on Ad Tools
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Forbes
Shopify Removes CMO While Making ‘Adjustments To The Marketing Function’
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MediaPost
No Growth For Publicis Groupe In 2019
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Adweek
Barnes and Noble Pulls Diverse Book Covers Campaign After Online Backlash
Feb 05, 2020
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The Wall Street Journal
Justice Department Ramps Up Google Probe, With Heavy Focus on Ad Tools
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Ad Exchanger
Disney Plus Comes Close To Hulu's Total Subs In One Quarter
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Ad Age
Bank of America consolidates advertising with Publicis Groupe
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Digiday
‘The Facebook of TV’: Roku rankles media companies as platform pushes The Roku Channel
Feb 04, 2020
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Digiday
With its sights set on winning more ad budgets, Accenture winds down media auditing arm
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The Wall Street Journal
Disney Strategy for Fox Assets Comes Into Focus as Executives Quit
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Ad Age
Google Chrome begins third-party cookie evolution
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Ad Exchanger
Smaato Brings On Fourth CEO In A Year And Lays Off 10% Of Staff
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