What We're Reading: Page 213
Industry reads hand-picked by our editors
Mar 02, 2020
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Variety
Coronavirus Spread Benefits Netflix, Other ‘Stay-at-Home’ Companies, Analysts Say
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Bloomberg
BMW to Livestream Debut of New Model After Geneva Show Called Off
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The Wall Street Journal
AT&T Adds Another TV Option to Lure Cord-Cutters
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Digiday
‘Publishers are going to screw it up’: Confessions of a CPG marketer on life after third-party cookies
Feb 28, 2020
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Ad Age
The Trade Desk reports record growth as brands take digital ad buys in-house
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Tubefilter
YouTube Is Considering Letting Creators Sell Their Own Ads
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The Wall Street Journal
Wayfair Copied Amazon to Grow Fast. Now, It Searches for Profits
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Adweek
MDC Partners Reports Annual Revenue Dip Despite Best New Business Run in 4 Years
Feb 27, 2020
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The Guardian
WPP shares dive amid business slowdown and staff travel restrictions
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Adweek
Multiple People Killed in Shooting at Molson Coors in Milwaukee
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Ad Age
In face of coronavirus, SXSW has no plans to reschedule or cancel
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The Drum
Inside Bloomberg’s bid to corner the OTT business news market as streaming wars intensify
Feb 26, 2020
Feb 25, 2020
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Food Dive
Big CPGs warn of financial hit from coronavirus as global outbreak worsens
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The Wall Street Journal
Toy Industry Looks to YouTube Talent for Next Generation of Merchandise
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The Drum
Bacardi names Kathy Parker as CMO for Patron and Grey Goose
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Digiday
Bleacher Report is expanding its NBA-themed fashion line
Feb 24, 2020
Feb 21, 2020
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CNBC
Boston Beer founder Jim Koch defends hard seltzer investment after disappointing earnings report
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The Hollywood Reporter
ViacomCBS Plans "House of Brands" Streaming Service, Boosts Cost Savings Target
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The Wall Street Journal
Google Resists Demand From States in Digital-Ad Probe
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Ad Age
Mrs. Dash is dropping 'Mrs.' from its name
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