What We're Reading: Page 221
Industry reads hand-picked by our editors
Feb 12, 2019
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Restaurant Dive
Shake Shack's first CMO tasked with revisiting self-order kiosks
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Adweek
Bucking the Trend, Kroger Seeks Its First Creative Agency of Record
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MediaPost
Omnicom Reports Slight Uptick in 2018 Revenue, Double-Digit Profit Growth
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The Drum
Pernod Ricard: Brexit won't hit ad spend, but no-deal could be ‘short-term nightmare’
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Broadcasting & Cable
AT&T Putting All Programmatic Digital Ad Spending with Xandr
Feb 11, 2019
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The New York Times
A Super Bowl Mermaid Ad and a Sexist Audition
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CNBC
Google's top policy chief calls for 'common rules of the road' globally for tech regulation
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Variety
Facebook Goes Global in Courting Creators, Including YouTubers
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Bloomberg
Amazon Has a Big Advertising Business. Walmart Wants One Too
Feb 08, 2019
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Digiday
How Nextdoor is using verified location data to quietly build a big ads business
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Mobile Marketer
'Fortnite' passes $500M in revenue on iOS devices
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Adweek
Jimmy John's Mocks Grubhub, Uber Eats and Door Dash in First Campaign From WorkInProgress
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The Wall Street Journal
Advertisers Warm to Fledgling Alliance of American Football
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WWD
Gap Brand Names Alegra O'Hare Chief Marketing Officer
Feb 07, 2019
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Mobile Marketer
Dirty Lemon founder talks DTC, cutting digital dollars and taking the retail plunge
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The Wall Street Journal
Weak Results From Publicis Hit Rest of Madison Avenue
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CNET
Twitter earnings show that advertisers like a less toxic social network
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MediaPost
Amazon Asks Judge To Dismiss Claims Over 'Misleading' Ads
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The Drum
GroupM builds out thought leadership credentials with Brian Wieser appointment
Feb 06, 2019
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The Drum
Martin Sorrell reveals 2019 plans for S4: 'The more disruption, the better for us'
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Campaign
Johannes Leonardo buys big portion of itself back from WPP
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Adweek
Orangetheory and Mirror Execs Compare Notes on Marketing Fitness' Buzziest Brands
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Retail Dive
New Neiman Marcus execs to focus on customer experience
Feb 05, 2019
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The Wall Street Journal
Robots’ Lead Role in Super Bowl Ads Hint at Tech Anxieties
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Digiday
Electrolux is bringing its digital media buying and planning in-house
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The New York Times
Meet the Creator of the Egg That Broke Instagram
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AdAge
Campbell trademarks the word 'chunky'
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Variety
Viacom Takes MTV Direct to Consumers With MTV Play App in the U.K.
Feb 04, 2019
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The New York Times
How Boring Was the Super Bowl? The Punts Got Exciting
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Restaurant Dive
Delivery dilemma: Are in-house innovations or third-party aggregates best?
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CNBC
Jeff Bezos used to hate spending money on ads, but told employees in November he 'changed his mind'
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Mobile Marketer
Report: Spotify in talks to buy Gimlet Media podcast network