What We're Reading: Page 254
Industry reads hand-picked by our editors
Aug 02, 2018
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Digiday
Go90 or bust: How AwesomenessTV's fate was tied to Verizon
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Food Dive
Nestlé works to convince US consumers it's more than a chocolate company
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Mobile Marketer
WhatsApp's monetization plans include brand messaging, click-to-chat ads
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The Wall Street Journal
Ad Giant Omnicom Agrees to Buy Small Consulting Firm
Aug 01, 2018
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AdAge
Advertisers say Facebook is dumping data without a net
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Mobile Marketer
Apple's iPhone, services boost sales to quarterly record
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Food Dive
Peeking inside the pod: A deep look inside Peapod's grocery delivery business
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Variety
Refinery29 Jumps Into Feature Films in Pact With Neon
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The Wall Street Journal
Facebook Pulls Fake Accounts That Mimic Russian Tactics Ahead of Election
Jul 31, 2018
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NewStatesman
The death of Don Draper
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The Drum
CMOs see data as both top risk and opportunity - but extracting value remains difficult
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Campaign
WPP insiders question former boss Sorrell's 'listening mode' with S4 Capital
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Retail Dive
WeWork goes to WeMRKT
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Adweek
CBS Board Meets, Takes No Action Against Embattled CEO Leslie Moonves
Jul 30, 2018
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The New Yorker
Les Moonves and CBS Face Allegations of Sexual Misconduct
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Mobile Marketer
Domino's delivers pizza with Snapchat AR
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MediaPost Communications
Nike Loses Copyright Battle Over W+K-Crafted Campaign
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Food Dive
Amazon Prime members are swiftly adopting Whole Foods perks
Jul 27, 2018
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Mobile Marketer
Snapchat pilots 'Storytellers' program matching top influencers with advertisers
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Bloomberg
Fox Holders Approve Disney Merger and Megadeal Reaches Next Stage
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Digiday
Bloomberg Media takes a stab at overhauling the display ad
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Engadget
Twitter's tougher stance on users is hurting its growth
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The Wall Street Journal
Justice Department Investigates TV Station Owners Over Advertising Sales
Jul 26, 2018
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Mobile Marketer
Ad Age: Snapchat opens private marketplace to sell ads in ESPN, Vice shows
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The Wall Street Journal
Viewers Cut the Cable TV Cord Faster Than Expected
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Digiday
'We've reached critical mass': Advertisers see more options to buy ads only from publishers that have adopted ads.txt
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Food Dive
Coca-Cola's diet drinks boost Q2 performance
Jul 25, 2018
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The Washington Post
Waymo partners with Walmart to shuttle customers in self-driving cars
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AdExchanger
Telco-Media Fail: Verizon Takes $658 Million In Writedowns After Go90 Closure
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AdAge
Sergio Marchionne, turnaround virtuoso who built Fiat Chrysler, dies at 66
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Bloomberg Technology
Airbnb's NYC Bookings Could Be Cut in Half by New Rule
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Mobile Marketer
Pinterest ad revenue set to rise 2x to $1B this year ahead of IPO
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