What We're Reading: Page 258
Industry reads hand-picked by our editors
Nov 01, 2018
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Food Dive
Coca-Cola launches Global Ventures group to integrate acquisitions
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Digiday
How BuzzFeed is using its commerce business to sell advertising
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Fast Company
Report: Apple is considering taking a stake in radio giant iHeartMedia
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Venture Beat
Sony- and Disney-backed Littlstar launches blockchain media platform Ara
Oct 31, 2018
Oct 30, 2018
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The Wall Street Journal
Facebook Investors on Edge Amid Steep Stock Slide
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Buzzfeed News
Sen. Mark Warner Is Pressing The FTC To Tackle Digital Ad Fraud After A BuzzFeed News Investigation
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Adweek
Employees at This Agency Made a Bunch of Mini Horror Movies For Halloween
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Mobile Marketer
Google's interest-focused Discover feed makes mobile web debut
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CNBC
Facebook suddenly banned this start-up from advertising, and its founder thinks Facebook is trying to squash a competitor
Oct 29, 2018
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AdAge
Fire Your CMO? This year's ANA meeting was full of heat
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The Wall Street Journal
Vista Equity Partners Explores Sale of Mediaocean
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Retail Dive
Consumers to spend $96B on tech for the holidays
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Mobile Marketer
Levi's, Disney test Snapchat social commerce
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Grocery Dive
Kroger's chief digital officer talks partnerships and digital growth
Oct 26, 2018
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Digiday
‘We have a problem’: Marketers’ annual gathering sees threats everywhere
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Mobile Marketer
Snap's Q3 revenue grows 43% despite losing 2M users
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Food Dive
Thanks to data, Spicy Snickers really satisfies Chinese consumers
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CNBC
Google CEO admits company had a sexual harassment problem — says it has fired 48 employees for sexual misconduct
Oct 25, 2018
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Mobile Marketer
Snap nabs Amazon's head of global ad sales
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AdAge
Twitter cleanup sweeps away 9 million users, but ad sales up
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Reuters
AB InBev halves dividend, shares tumble as major markets hit
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The Wall Street Journal
Dunkin’ Brands Sales Get Lift From Beverages
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Adweek
Pandora Hires a New Head of Brand Marketing Following News of Its Acquisition by Sirius
Oct 24, 2018
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BuzzFeed News
Apps Installed On Millions Of Android Phones Tracked User Behavior To Execute A Multimillion-Dollar Ad Fraud Scheme
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Adweek
Omnicom Picks Up Mercedes-Benz’s $950 Million Global Media Business
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AdExchanger
Bayer To Bring Programmatic In-House
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Mobile Marketer
Facebook revamps Messenger app with focus on simplicity